Asteroid number 699, Hela, was discovered by Joseph Helffrich on June 5, 1910 at Heidelberg, Germany. It has a period of 4 years, 81 days.
It was probably named for the Norse goddess Hel, ruler of the realm of Hel, reserved for those who had not died in battle.
Hel (1889) by German artist Johannes Gehrts
It seems to have the influence: cold, heartless, icy (Jonathan Dunn).